Bridging Education & Industry

JANUARY-APRIL 2022

Developing Career Resources for DMID Students

During my third year of university, I led a project to address a significant challenge facing design students: the gap between academic education and industry requirements. Through extensive research with my peers, I discovered that many students struggled to navigate their career paths, gain relevant experience, and find suitable job opportunities in the tech industry.

Working alongside a classmate, I initiated a comprehensive research and design project aimed at creating resources to help students make more informed career decisions. By combining user research, iterative design, and strategic thinking, we developed practical solutions to support students in their transition from academia to industry.

Design Challenges

  • How might we support DMID students and staff to improve their experiences and knowledge of potential career paths?

My Role

  • Organising and executing primary research
  • Creating personas and empathy maps,
  • Constructing prototypes.

Discover

Students and staff both reported that a well-defined career strategy is crucial. They also agreed that receiving compulsory support is essential and that relying on self-directed career planning and experience can put individuals at a disadvantage.

Students also expressed worries about picking suitable modules to help in their career goals.

What do staff think?

What do students think?

Define

Using research data from interviews and focus groups, we created empathy maps, a student persona, and a staff persona. Our analysis showed that staff and students needed more confidence and clarification about the steps to take in career development.

Wireframing

Develop

Evaluation 1

To gather feedback on the wireframe prototype, I shared it with recent graduates on LinkedIn and included a Microsoft Form with qualitative and quantitative questions. Using the feedback, I created a high-fidelity prototype, and improved it by:

  • Adding an "Opportunities" section to the Careers homepage and an "Other Titles" section to individual career pages.
  • Removing salary details from the details panel so students could choose a career based on their passion rather than their salary

Deliver

Evaluation 2

In the second evaluation cycle, I gathered student feedback through a Microsoft Form with a prototype and open-ended questions. Based on their responses, we made improvements like adding links and enhancing button usability. Check out the improved prototype below.

Final Prototype

Micro Moves

How can we help a local pilates teacher share her passion for encouraging movement?

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